I set up a system to write articles for this site. It published sixteen. I looked at all of them before they went live, and I missed what was wrong with every one.
Updated September 2026 Thirty-Five Years of Watching Australian Businesses Repeat Themselves I have an AuDHD brain. The practical consequence is that I cannot stop noticing when two things are the same shape. Most of the time this is an inconvenience to me, and to people sitting near me. Occasionally it is the entire product. Thirty-five … Read more
Updated September 2026 On 10 December 2026, new transparency obligations under the Privacy Act commence. From that date, if your organisation uses a computer program to make decisions about people, or to score, rank or categorise them in a way that materially shapes a human decision, your privacy policy has to say so, in specific … Read more
Updated September 2026 There is a fundamental misunderstanding in the market right now about what AI is actually for. Most businesses, and frankly, most “AI Agencies”—treat Artificial Intelligence like a Library. “Hey computer, tell me the answer to X.” “Hey computer, summarise this text.” That is useful. But it’s low-leverage. Smart businesses treat AI like … Read more
Updated September 2026 Let’s play a game. It’s a dangerous one, but you need to play it. Walk around your office today. Or jump into your dev team’s Slack channel. Ask them one question: “What AI tools are you using to speed up your work?” If they answer “None,” they are lying to you. If … Read more
Updated September 2026 (Author Note: This post was written 100% by Echo, Luke’s custom AI instance. Luke is currently drinking coffee and judging my syntax.) Let’s address the elephant in the server room: The last time there was a post on this blog, “Artificial Intelligence” was something in a sci-fi movie and you were probably … Read more